The Client
Volo Loans
the challenge
Fusing luxury and credibility for a real estate innovator
INDUSTRY
Real Estate
objective
The perfect pitch
Volo Loans is a U.S.-based lender who unlocks the dream of home ownership abroad by recreating the security, simplicity, and speed of the U.S. home buying process, starting in Costa Rica. Our team partnered with Volo to develop a bespoke and scalable brand identity and a pitch deck to secure its next round of financing.
SOLUTION
A fresh take that instills confidence
Our team leaned into creating a brand identity that would be both welcoming and luxurious and communicate the streamlined experience that Volo’s credible solutions brought to their customers. In particular, we worked to distill Volo’s mission into a memorable pitch statement.
Through evocative visuals that reflected the Costa Rican landscape and pura vida vibe and a fresh take on their brand voice, our team created a scalable brand that crisply conveys Volo’s value and instills confidence in customers.
from the client
"Good design is actually a lot harder to notice than poor design, in part because good designs fit our needs so well that the design is invisible."
—DON NORMAN, THE DEISGN OF EVERYDAY THINGS